Business model of the enterprise as a tool of building interorganizational relationships
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University of Zielona Góra Faculty of Economics and Management Department of Strategic Management and Marketing
Online publication date: 2012-12-28
Management 2012;16(2):30-39
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ABSTRACT
Business model of the enterprise as a tool of building interorganizational relationships The deliberations included in the article concentrate on the essence of the business model of the enterprise as a tool of building interorganizational relationships. The importance of interorganizational relationships has been indicated, the ones, which stay in a close connection with the business model whose elements are people (employees, owners, suppliers, customers) as well as structures, processes and relationships the enterprise establishes with the environment. The elaboration defines the notion of a business model, presents the components of relational exchange between a purchaser and supplier as well as characterizes the elements of interorganizational relationships model.
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