Potential for imitation as a dynamic capability of organisation Until recently, what was treated as unique resources in strategic management were financial, human and other resources, and their uniqueness was examined mostly in quantitative terms. However, globalisation of economic processes has meant that a degree to which resources are unique determine their quality, as a result of which they cannot be evaluated solely in quantitative terms. Such unique resources include competencies, dynamic capabilities and other intellectual resources within organisations, including their potential for innovation and imitation. The purpose of this article is to discuss the construct of potential for imitation considered in terms of the dynamic capability of organisation. The starting point in the study was to outline the essence of the dynamic capabilities of the organization, then the potential of imitation in the dynamic capacity system was embedded in order to finally refer to the link between innovation and imitation.